What Do You Get From Writing A Blog?

Thank you
I want to thank Grandma20121 for giving me the idea to write this article. She replied to my previous article on improving search engine ranking (SEO) and asked the exact question that forms the title.
Why Write A Blog?
I said in my reply that I thought there that were two reasons for writing a blog but really, on reflection, at the end of the day, there is only ONE reason for writing a blog and those two reasons become one - two sides of the same coin.
1. To Write And Be Read
The first reason for having your own blog is because you have something to say. It might be on Politics, or children's emotional development, or cycling, camping or sport, or the best ways of cooking rice. No matter how broad the subject (eg children's growth) or how narrow the subject (eg fitting a dashboard camera in your car), you can make your point or points by writing them down in a blog. By having your own blog, you can write on anything you want (well within certain limits depending on your host and the law) and make your posts as long or short as you wish, including pictures, videos and music too, if you like.
2. To Earn Money
The second reason for writing in your own blog is to earn some money. Bloggers will try and get advertisers to display advertisements on their pages. Every time someone lands on that page and stays more than a few seconds, the blog owner gets an advertising fee.
So How Are These The Same Reason?
If you write, you do not write in a vacuum, you write to be READ. If you want to be read, you need traffic to your articles. Unless you get eyeballs viewing your article, it doesn't make any difference what you write because no one will see it. If you want to earn money from your blog, you need visitors. The visitors come to your blog because of your content - they want to read what you have written. ONLY if they come to your blog and stay on the page for longer than about 30 seconds, will their visit be counted. The more unique visitors you get to your blog pages, provided they stay a while and maybe even browse your other content, the more money you can earn from advertising.
The Answer is TRAFFIC
So what do you get from writing a blog? You get traffic, to read what you wrote and to be served with adverts that can earn you money. Of course, you may also want to sell them something directly but you still need that FRESH, ORIGINAL article that they can't get anywhere else.
Image Credit » https://pixabay.com/en/man-reading-touchscreen-blog-791049/ by kaboompics
Comments
markgraham wrote on December 16, 2015, 10:05 AM
I do have a blog on a free site called Write Here, but with all my school work and the three sites I write for I forgot about it.
CoralLevang wrote on December 16, 2015, 11:37 AM
I tried to monetize my blog once, but I did not like the ads THEY decided on adding, so I stopped my association with them.. I had no control over them, although now that I think of them, it may have driven traffic. LOL
I should probably learn more about this and try again in 2016
Dawnwriter wrote on December 16, 2015, 11:45 AM
MegL You said: Every time someone lands on that page and stays more than a few seconds, the blog owner gets an advertising fee.
I have a blog with over 8000 views but it has earned me very little. I have adsense. I think we earn if someone clicks on the ads and not by views only. I may be wrong but that is what I have experienced.
MegL wrote on December 16, 2015, 12:08 PM
It depends what advertising you have. You are correct about adsense only paying on clicks. Other advertisers pay for views.
Dawnwriter wrote on December 16, 2015, 12:15 PM
Can you tell me which other advertisers there are? I tried infolinks but earned one cent in 6 months.
cmoneyspinner wrote on December 16, 2015, 5:02 PM
Your Number 2 is My Number 1. I started out with affiliate advertising websites. My daughter suggested I start a blog to support them. When I found out the blogging platforms were free to use, I just said to myself: “Oh well! Dive in!” :)
MegL wrote on December 16, 2015, 5:51 PM
Dawnwriter , I have found a post showing the different types of ad, https://blog.pagefair.com/2014/ad-pricing-models/ The trick is finding an advertiser that uses the CPM model, as they are now all moving to the pay per click or pay for action models. While I have adsense, I don't think I would be looking for any other advertisers if I wanted to increase my income. I will be doing this in the coming months and I will be looking on clickbank for products that match the area of my blog or website. The reason is simply the number of rogue ads coming through these networks as we have already seen here on PP. I don't have the time or expertise to deal with those.
bestwriter wrote on December 16, 2015, 6:13 PM
My reason would be to open up to the world the knowledge I have collected over the years.
luisga814 wrote on December 16, 2015, 7:29 PM
Actually, I do not have my own blog in other sites. I only write my articles here in PersonaPaper. Thanks for your tips. I appreciate it.
grandma20121 wrote on December 17, 2015, 2:05 PM
Iam glad I asked since you answered my next set of questions with this post
Paulie wrote on December 18, 2015, 3:18 AM
I have often thought about starting my own blog. If I have content that people want to read, do you think my private blog will earn me more money that what I am getting on Hubpages?
MegL wrote on December 18, 2015, 3:21 AM
Only if you get the traffic. You need eyeballs to read it and you need adverts relevant to the content.
Paulie wrote on December 18, 2015, 3:31 AM
Thank you very much for advice.
AliCanary wrote on December 19, 2015, 12:39 PM
Very well said, and don't you love how you can always get ideas by reading what others have to say, as well?