By in Persona Paper

Bringing Back The Brands

Have you ever noticed while scanning the shelves, as you make your way down each aisle of the grocery store. That some of the older familiar brands are popping up more and more these days?

I'm referring to old brand names that may have been around when we were kids. Remember those - Brands by the name of Borax, Biotene and yes - Even that fresh clean smile you get after brushing with a product like pepsodent.

So could it be that I and possibly a good number of other consumers out there have just never noticed that these once popular brand name products. Are slowly making their way back onto the store shelf these days, and are making an even stronger appearance, as when they were once the main iconic brands out shining their competitors during that time period.

With so many new and competing brand name products being introduced on a daily basis over the last decade or so. Maybe these brands have been there right in front of our own noses this whole time. But with the larger influx of the newest products and latest making more of a show these days.

It's possible that the Pepsodent's the Boraxes and Biotenes; have basically faded into the limelight of these more well known and popular products. That over thirty years ago, were really not as common on the store shelf like the Borax and Pepsodent's were, during the late fifties and early sixties for example.

So what are your thoughts on all of this. Do you experience a similar situation in your own friendly neighborhood grocery store where you live? Or is it that these brands have never really disappeared totally from the eyes of the wary consumer. Possibly the need or want for these products no longer exists? Or it could just be that there is not as great of a demand for the older products and brands as there once was.

I think that over the years we may see even a lot more of the old familiar's than we had years ago. I personally remember these products and feel that a majority of folks do as well. In my opinion these good old brands worked just as well, if not better than the new products being introduced today.

To add more individuals may even begin using them a bit more in the near future, based on an overall lower price for the most part, than found on the newer branded big name products. And that may be a good thing in a still somewhat unstable economy.

In essence I truly believe these names are found more and more on the shelves of the lesser known chain stores. Like the Dollar stores, the Handy Pantry's. As well as your smaller Ma and Pa local independent pharmacies? I'd like to hear your views and feedback on this topic and thanks for stopping by.

Image Credit » Photo courtesy of Jlbowden - AKA, James Bowden

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scheng1 wrote on December 3, 2014, 4:49 AM

I realize the same thing too. The old favorites are still around, but the packaging is different.

Jlbowden wrote on December 3, 2014, 10:09 AM

That's what is different. I believe you're right and probably why we have thought all along that these brands had disappeared completely from the store shelf. Thank you for your feedback.

BarbRad wrote on December 11, 2014, 3:24 AM

I don't usually notice what's on the shelves unless I'm looking for something in particular. I had a rough time finding Borax, but finally did.

Jlbowden wrote on December 11, 2014, 8:40 AM

Barb Rad. Glad to hear that you found some Borax. Means that it's still around in other areas. I've found that they usually place products like Borax on the bottom shelf. So many store shoppers do not even notice it. Thanks for stopping by to read this article.

Glenn wrote on January 9, 2015, 9:06 PM

Jlbowden - Funny but I haven't noticed that Jim. It may be for nostalgia reasons in the stores where you live. Eastern Long Island does have a tendency to bring back the old days.