Social Media Marketing To Do List
If you plan to use social media with a goal in mind, such as for business or for promoting your articles or blogs, then it pays to make a to-do list to ensure you're getting the maximum potential from your time online. If you are using different social media networks, you might create a different to-do list per each network you're on since they are used differently and have varying audiences. Here are some ideas for building your social media to do list.
What Are My Channels?
Ask yourself what social media channels you will be using. Are you going to post on Twitter, Facebook, Google Plus, Pinterest or Instagram? Are you going to choose niche specialty sites instead? Are you going to be blogging? Will you do videos on YouTube? Will you use wiki-style sites or user generated content sites? Knowing the channels you plan to use is Step 1.
What is My Content?
Next, consider the type of content you will be sharing. A good mix of various types of content makes for a good, balanced content marketing plan. Varying multimedia is a good idea for nearly any strategy. If you know what you plan to share, you will know how to share it for the best results, and also which channels you should be using to get the most exposure and interaction. Without engagement, there's little point to being on social media in the first place.
Who is My Audience?
Finally, you need to know who you are targeting with your social media content. Creating a list of target profiles will help you create content that is specific to the audience you are trying to attract.
You can use these guidelines to create a to do list for your own social media. Then use the list to check off each important task as you come to it. Then you won't forget anything important!
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